People are our strength

The people we research come in all shapes and sizes. Their beliefs, opinions and knowledge range from the esoteric to the odd. Our team aims to reflect this diversity although we steer clear of the ‘odd’ where possible.

We come from all kinds of backgrounds: science, the humanities, the arts, psychology, business and research; all bringing different skills and perspectives. So our ideas stay fresh and our output is relevant.

Insight employees are a mix of old heads and youthful exuberance. Our project teams bring a balance of new ideas, fresh thinking, energy and experience to each brief we get.

Jenny Service

eVillage Manager

Jenny’s background lies in pharmaceutical, consumer, social and public healthcare research. Since joining Insight Research Group Jenny has kept her roots firmly in Healthcare, working on a range of topics from oncology to ophthalmology. 

Most recently Jenny has taken on the role of eVillage Manager and has been instrumental in the development of Insight’s market research online community offering eVillage.  In this capacity Jenny has led the formation of a broader support team that includes technical advisors and field liaison and is our internal expert on all aspects of eVillage from technical setup to daily moderation and engagement tactics. Jenny is involved in all of our online community studies and works very closely with the research teams to ensure the best use of eVillage to meet the research objectives.  

Jenny has also been involved in running a social media workshop for the BHBIA, and was part of the research team awarded a Best of Business Intelligence Award for Most Innovative Approach by the BHBIA for their work with online market research communities.