Insight’s roots are in the pharmaceutical industry and the world of healthcare.

Founded in 1983 Insight continues to focus in the main on the healthcare world, researching medical practitioners, nurses, patients, administrators involved in making health related decisions in markets throughout the world.

Our clients are drawn mainly from key players in the pharmaceutical industry with a growing base of biotechnology, diagnostics, patient bodies, charities, and suppliers of over the counter medicines.

Insight’s focus remains with utilising leading-edge market research techniques drawn from across the market research, academic, consumer and industry arenas, grounded in a deep knowledge of our clients worlds and the therapy areas in which they operate applied to the world of healthcare.

Our purpose remains to deliver distinctive findings that enable our clients to build or reinforce the competitive advantage of their brands.