Articles

A bigger conversation: taking MR online Digital and analogue MR can be combined to great effect Go to article \| Text version	Combating the stigma of HIV Esther Mustchin explains how Insight Research Group helped the NHS London to highlight the importance of HIV testing. Go to article \| Text version	Debriefed or Deflated? If the debrief is supposed to be a researcher's crowning moment, how come it's so often painful? Jane Shirley shares some tips on how to break the mould. Go to article \| Text version
Dr Wikipedia will see you now... A recent study by Insight Research Group revealed that 60% of European doctors go to Wikipedia for professional use... Should we be surprised by this? Go to article \| Text version	Gaining Insight Andrew Forman discusses how companies can provide effective marketing strategies for their product portfolio in increasingly fragmented, policy driven and pressurised marketplaces. Go to article \| Text version	Navigating the Maze Damian Eade tells us how consumer marketing can help pharma marketers find their way through the social web. Go to article \| Text version
Perfect Partners Among its many benefits, co-creation in the social media arena is a powerful source of competitive advantage writes Damian Eade. Go to article \| Text version	Seeking an Edge Navigating the social media marketing maze can be daunting but rewarding writes Damian Eade. Go to article \| Text version	This month, we visited an online community... Research Magazine's Robert Bain meets the residents of Insight's eVillage. Go to article \| Text version